3 “Fishy” Myths About Fish Oil Supplements, Ph.D. and RD

“One of the most common myths I hear is, “I don’t like fish oil because it’s fish,” says Ferira. Of course, everyone has different flavor preferences, but according to Ferira, your fish oil shouldn’t actually smell or taste. “If your fish oil smells like fishy, ​​acidic, or is very yellow, these are signs of poor purity,” she says. “It’s a sign of oxidation.” Just as olive oil in your kitchen can go rancid, so can your fish oil lose its freshness.

You see, a lot of brands are showcasing or “spiking” their products with cheaper, lower-grade types of fish oils, and those lower-grade oils have higher levels of oxidation and contaminants, Ferira explains. “[Some brands] will brag about having expensive sounding salmon or fish, but, in fact, they endow it with inferior, cheaper fish, ”she notes. “It is common.”

Oils can also become rancid during the production and transportation processes (ie into a product. “There is a great potential for oxidation and a reduced shelf life,” says Ferira.

On the other hand, the pure anchovy oil from our omega-3 + power is what we call “from take to capsule”. According to Ferira, after these sustainably sourced coldwater fish were caught from the wild in the South Pacific, Chile’s state-of-the-art facility uses 100% solar power to extract the oil in its form. of the purest and most bioavailable triglycerides, then it heads straight to the United States (i.e. minimizing its carbon footprint) to be encapsulated in our tilapia capsule. The result? A clear, slightly yellow omega-3 supplement with cutting edge purity that never tastes or smells fishy.